Websites & booking requests for HVAC contractors

When a homeowner's furnace dies at 9 p.m. in January, they don't wait until morning. They grab their phone and start calling. The first company that answers and books the call usually gets the job — and quite often the heat pump or furnace replacement that follows. If your phone rings through to voicemail because your techs are on a roof of an attic or it's after hours, that lead is gone, and a multi-thousand-dollar install goes to whoever picked up.

This page is for HVAC and heat pump owners who are tired of leaking high-value leads. Here's the problem in plain terms, and the done-for-you system that plugs it.

The problem for HVAC: leads spike when you're slammest

HVAC has a punishing combination: high job value, weather-driven demand spikes, and techs who are physically in the field all day. The first deep freeze or first heat wave of the season floods the phones with no-heat and no-cool calls — exactly when your crew is most buried and your office can't keep up. Calls that hit voicemail rarely call back; most just dial the next company on Google.

It gets worse with emergencies. A no-heat call on a freezing night is your most urgent, highest-intent lead, and it almost never arrives between 9 and 5. A daytime-only front desk simply can't catch a 10 p.m. furnace failure — and that's often the call that turns into a full system replacement.

Optional phone and AI answering

An optional phone or AI workflow can collect the address and useful details about no heating or cooling, unusual noises or quote requests, then pass a visit request to your team. You define which requests need an urgent response. Front Desk, the bilingual AI add-on, is +$149/month with 150 minutes included, then $0.45/min, plus $10/month for the business number; it requires one of the two website tiers.

Front Desk is our bilingual AI receptionist add-on. On pilot pricing it is +$149/month with 150 minutes included, $0.45/min after that and a $10/month business number, and it requires the Website or Website + Bookings tier. Before launch we review your call volume, languages, existing number and escalation rules, agree a spending cap and test the workflow with you. Pay as you go is a 12-month term, then month to month; with Build + Care, the care plan is month to month with 30 days’ notice. CAD, taxes extra. Full terms on the pricing page. Further reading: the real cost of missed calls

Online booking requests

Website + Bookings adds booking requests on your real availability, a customer contact list, owner alerts by email and text and a follow-up workspace. It is $0 down and $279/month on a 12-month term, or $2,200 to build and $169/month for care. Requests are confirmed by you rather than by software, and calendar connections or automated reminders are agreed and tested for your own tools before they are included.

Cut no-shows on estimates and tune-ups

A booked estimate that no-shows is a wasted truck roll during your busiest week. Automated text and email reminders go out before each appointment, with a one-tap option to confirm or reschedule. Fewer empty driveways, more estimates that turn into signed installs, and a crew that isn't burning fuel on appointments that evaporated.

More 5-star Google reviews

A review-request workflow can make it easier to ask customers for honest feedback after completed work. Requests should be offered consistently, without filtering people by satisfaction or promising a particular rating. Follow-up lives in Website + Bookings, and messaging usage is quoted separately.

Automate quote follow-ups, rebates and seasonal win-backs

Start with a clear next step for each enquiry. Website + Bookings organizes contacts, booking requests and follow-ups at $0 down and $279/month on a 12-month term, or $2,200 to build and $169/month for care. Front Desk adds bilingual AI answering at +$149/month with 150 minutes included, $0.45/min after that and a $10/month business number. Deeper integrations are scoped after we review your tools, permissions and provider costs. Further reading: how to automate your small business

What's included and pricing

Website is $0 down and $179/month on a 12-month term, or $1,500 to build and $99/month for care. Website + Bookings is $0 down and $279/month on a 12-month term, or $2,200 to build and $169/month for care. Front Desk, our bilingual AI receptionist, is an add-on at +$149/month with 150 minutes included, $0.45/min after that and a $10/month business number; it requires one of the two website tiers. We agree the scope and timeline before payment. Pay as you go is a 12-month term, then month to month; with Build + Care, the care plan is month to month with 30 days’ notice. CAD, taxes extra. Full terms on the pricing page.

Your proposal sets out the selected features, costs and next steps for your business.

Why ADV/MVMT

Website covers up to five pages in English and French, a mobile-first design, an enquiry form, hosting, maintenance and security updates, a monthly activity summary, a human point of contact and up to 30 minutes of small content updates each month. It is $0 down and $179/month on a 12-month term, or $1,500 to build and $99/month for care. Extra pages are $150 each and further languages are quoted separately.