Websites & booking requests for barbershops

Your hands are on a client's head most of the day. The phone rings during a skin fade and there is no way to grab it. Saturday is a wall of walk-ins and booked chairs back to back. Meanwhile, the guy who wanted a 7pm appointment couldn't reach anyone, so he booked the shop two blocks over. None of that is a staffing failure. It's the math of one phone, two hands, and a chair you can't leave.

Website covers up to five pages in English and French, a mobile-first design, an enquiry form, hosting, maintenance and security updates, a monthly activity summary, a human point of contact and up to 30 minutes of small content updates each month. It is $0 down and $179/month on a 12-month term, or $1,500 to build and $99/month for care. Extra pages are $150 each and further languages are quoted separately.

The real problem for barbershops

Barbershops live and die by the chair, and the phone fights the chair all day long. The day-to-day looks like this:

• You can't answer mid-cut. A ringing phone during a fade either goes to voicemail or gets a rushed "one sec" while you're holding clippers. Most callers won't leave a message; they just dial the next shop.
• Saturdays are slammed. Friday and Saturday are your biggest days. When walk-ins and booked chairs stack up, the phone is the first thing that gets dropped, on the exact day demand is highest.
• Clients book after hours. People decide they need a cut at 9pm on the couch. If your only booking channel is a phone no one can answer, that appointment is gone by morning.
• No-shows burn chairs. An empty booked chair on a Saturday is revenue you can't get back, and barbershop bookings carry a meaningful cancellation rate.

Website covers up to five pages in English and French, a mobile-first design, an enquiry form, hosting, maintenance and security updates, a monthly activity summary, a human point of contact and up to 30 minutes of small content updates each month. It is $0 down and $179/month on a 12-month term, or $1,500 to build and $99/month for care. Extra pages are $150 each and further languages are quoted separately. Further reading: the real cost of missed calls

Optional phone and AI answering

An optional phone or AI workflow can be configured around your shop’s real questions: beard-trim prices, walk-in availability, Sunday opening or parking. We scope booking rules, languages and escalation around your call volume. Front Desk, the bilingual AI add-on, is +$149/month with 150 minutes included, then $0.45/min, plus $10/month for the business number; it requires one of the two website tiers.

Front Desk is our bilingual AI receptionist add-on. On pilot pricing it is +$149/month with 150 minutes included, $0.45/min after that and a $10/month business number, and it requires the Website or Website + Bookings tier. Before launch we review your call volume, languages, existing number and escalation rules, agree a spending cap and test the workflow with you. Pay as you go is a 12-month term, then month to month; with Build + Care, the care plan is month to month with 30 days’ notice. CAD, taxes extra. Full terms on the pricing page. Further reading: AI receptionist for barbershops

Online booking requests

Most cuts aren't booked by phone anymore. Across barbershops, more than 77% of appointments are booked online rather than by walk-in, phone, or in person. And the timing is the whole point: data across thousands of salons and shops shows only about 54% of bookings happen during opening hours, with roughly 28% in the evening after you close and 18% in the morning before you open. That means close to half of all booking demand lands when no one is at the desk.

Website + Bookings adds booking requests on your real availability, a customer contact list, owner alerts by email and text and a follow-up workspace. It is $0 down and $279/month on a 12-month term, or $2,200 to build and $169/month for care. Requests are confirmed by you rather than by software, and calendar connections or automated reminders are agreed and tested for your own tools before they are included.

Cut no-shows with automatic reminders

Start with a clear next step for each enquiry. Website + Bookings organizes contacts, booking requests and follow-ups at $0 down and $279/month on a 12-month term, or $2,200 to build and $169/month for care. Front Desk adds bilingual AI answering at +$149/month with 150 minutes included, $0.45/min after that and a $10/month business number. Deeper integrations are scoped after we review your tools, permissions and provider costs.

More 5-star Google reviews, on autopilot

Reviews are how new clients choose a barber. About 81% of consumers read Google reviews to evaluate local businesses, and they want them fresh, most look for reviews from the last few months, and a growing share will only book a shop rated 4.5 stars or higher. A thin or stale review profile quietly sends walk-ins to your competitor.

A review-request workflow can make it easier to ask customers for honest feedback after completed work. Requests should be offered consistently, without filtering people by satisfaction or promising a particular rating. Follow-up lives in Website + Bookings, and messaging usage is quoted separately. Further reading: how to get more Google reviews

Automate follow-ups and win-backs

Every barbershop has regulars who slip. A guy who came in every three weeks hasn't been seen in two months. Business Automation watches for that and sends a friendly win-back text, "Been a while, want your usual on the books?", that pulls lapsed clients back without you thinking about it. The same system handles post-cut follow-ups and rebooking nudges, so your book stays full instead of leaking regulars one missed cycle at a time.

What's included and what it costs

Your proposal sets out the selected features, costs and next steps for your business.

Why ADV/MVMT